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Team Leader- Digital enablement

Team Leader- Digital enablement

NOVARTIS

7 - 12 years

12 - 16 Lacs

hyderabad

Posted:None| Platform:

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Skills Required

digital media google analytics data management networking pharma data collection healthcare brand awareness data quality sql

Work Mode

Work from Office

Job Type

Full Time

Job Description

Summary

Lead the digital transformation of marketing data at Novartis. As Team Lead, Digital Enablement, you ll drive strategic data operations, optimize omnichannel campaigns, and empower teams with actionable insights. Your leadership will shape how data drives impact across healthcare

About the Role

Key Responsibilities

Lead digital data enablement strategy to enhance marketing productivity and campaign effectiveness

Guide team on media hierarchies and data models across pharma digital channels

Collaborate with media agencies to implement promotional strategies and target list deployment

Analyze HCP-level data and digital media performance using tools like Google Analytics and IQVIA Navigator

Manage input streams and insights reporting in Marketing Cloud Intelligence (Datorama)

Develop digital data models and oversee ETL processes, profiling, and data quality operations

Support decision engine with data collection, modeling, and execution through media partners

Essential Requirements

Bachelor s degree in business, marketing, or a related field

7+ years of experience in digital data enablement or a related role

Strong background in pharmaceutical or healthcare industry with focus on brand awareness and data management

Minimum 8 years of people management experience with proven leadership in data-driven decision-making

Proficiency in tools such as Snowflake, SQL, Datorama, Google Analytics, ELT, DataIKU, and Databricks

Excellent communication, collaboration, and strategic problem-solving skills

Desirable Requirements

Experience enabling data-driven decision-making at leadership level to address complex business challenges

Strong ability to align digital insights with strategic priorities to drive impactful results

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NOVARTIS

Pharmaceutical Manufacturing

Basel Baselstadt

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Team Leader- Digital enablement