Sub Editor - SEO

As a Sub Editor - Search Engine Optimisation at The Hindu's online desk, your primary role will be to optimize articles and pages for search engines. You should be well-versed in how search engines function and possess the ability to track search trends. Your responsibilities will include writing error-free articles on trending topics, revising articles to cater to referrer traffic, and ensuring articles are evergreen. Additionally, you will collaborate with both editorial and non-editorial teams to enhance website and page ranking. Key Responsibilities: - Optimise articles and pages for search engines - Track search trends and commission articles on trending topics - Write error-free articles on trending topics - Rewrite articles for search and social traffic - Write and edit articles to ensure they are evergreen - Monitor site analytics to enhance referrer traffic - Coordinate between technical and editorial staff for website and page ranking improvements - Curate articles based on trending topics - Train editorial team members on search engine optimisation Qualifications Required: - Degree/post-graduation, preferably in journalism or communication - 2-3 years of experience in an SEO desk of a media organization - Knowledge of search engine optimization - Flair for news, politics, and latest developments - Strong writing, editing, and language skills - Ability to produce quick, error-free articles within tight deadlines - Understanding of HTML, website analytics, and social media optimization - Familiarity with Google products like Discover, Question Hub, and Search Console - Flexibility to work in shifts and on public holidays - Prior experience in content management systems is a bonus - Good communication skills and a team player Apply Now: Send your CV to work@thehindu.co.in with the subject line Sub-Editor SEO (Chennai),