Job
Description
Overview We are seeking a Senior Web Developer to join the Critical Start Technologies Private Ltd. team, operating under the Critical Start umbrella, for our India operations. We are looking for a professional with strong Drupal CMS expertise who can contribute to our high-performing marketing function. This opportunity is well-suited for someone who enjoys working at the intersection of technical web development, site security and compliance, user experience (UX) design, and digital strategy. In this role, you’ll take the lead on web initiatives that deliver measurable outcomes and support business growth across digital platforms. This is a hybrid role based out of our Pune, India office and will require working in person at the office Tues, Wed, Thurs with working hours of 2PM - 11PM IST. Responsibilities Lead the development of high-performing, user-centric digital experiences across web platforms. Build and maintain web pages, user interfaces, and interactive content using modern front-end technologies. Guide the web development process with an experimentation mindset—test, iterate, and scale solutions based on performance. Design scalable, secure, and reliable web infrastructure, including hosting environments, APIs, and cloud services (e.g., AWS, CloudFront). Collaborate with cross-functional teams including engineering, brand, SEO, and digital growth to deliver consistent and engaging web experiences. Implement and manage A/B testing, personalization, and optimization strategies to enhance user engagement and improve conversion rates. Develop and execute comprehensive SEO and SEM strategies to increase top-of-funnel traffic and generate leads. Coordinate with external vendors and internal teams to ensure timely and quality delivery of web-related projects. Build and maintain reusable code libraries and integrate APIs to support dynamic and scalable digital experiences. Perform regular code reviews, quality assurance checks, and implement CI/CD best practices to ensure robust deployments. Monitor website analytics and performance metrics using tools such as Google Analytics, Tag Manager, and Hotjar to inform ongoing improvements. Ensure all digital experiences adhere to GDPR and global data privacy standards. Lead the development and maintenance of a centralized Trust Center to support transparency around data privacy, security, and compliance. Work closely with legal, IT, and security teams to uphold a secure, compliant, and user-friendly digital environment. Qualifications Required Qualifications: 5+ years of hands-on experience in front-end web development Strong proficiency in HTML, CSS, JavaScript, jQuery, and responsive design frameworks 3+ years of experience building websites using Drupal or other CMS (e.g. Wordpress). Ability to work in office on hybrid model during the established hours. Working knowledge of back-end technologies including PHP, Python, MySQL, and version control systems (e.g., Git) Familiarity with platforms such as Salesforce CRM, Gainsight, and/or AWS Cloud Experience with change management and implementing consent management tools such as OneTrust or equivalent Strong understanding of web analytics, UX/UI principles, and best practices for mobile-first, responsive design Proven experience leading cross-functional web projects and effectively managing stakeholder communication Solid grasp of web performance optimization, site security, QA processes, and cloud infrastructure (static and dynamic site architecture) Awareness of global data privacy laws including GDPR, CCPA, and applicable regional regulations Experience building or maintaining a Trust Center or similar compliance-focused digital resource Strong understanding of web application security standards and best practices (e.g., OWASP Top 10) Desired Qualifications: Experience with ZoomInfo, HubSpot, and/or Marketo is a plus.
