Sr. SEO Specialist

5 - 10 years

7 - 12 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title Senior SEO Specialist

Location: Ahmedabad

Experience: 5+ years


We are looking for a

Senior SEO Specialist

who can lead projects, mentor junior team members, and communicate directly with clients to deliver measurable results. This role is ideal for someone who thrives in fast-paced, multi-project environments and has a passion for technical SEO, analytics, and data-driven strategies.

Responsibilities:


Develop & Implement Strategies

Create, execute, and manage advanced SEO strategies to boost organic traffic, improve rankings, and achieve business goals across competitive industries (eCommerce, plumbing, pest control, construction, automotive, etc.).

Client Communication

Serve as the primary SEO contact for clients; present strategies, progress reports, and recommendations while addressing queries proactively.

Project Management

Handle

multiple SEO projects simultaneously

while mentoring

junior SEO Executives

and coordinating with cross-functional teams (content, design, development, marketing).

Keyword & Content Optimization

Conduct in-depth keyword research, mapping search intent to business objectives, and guide content creators to produce SEO-optimized copy, meta tags, headers, URLs, and images.

Technical SEO Management

Identify and fix crawl/indexation issues, manage Core Web Vitals, schema markup, XML sitemaps, and robots.txt; perform regular SEO audits for technical health.

Analytics & Reporting

Monitor performance using

GA4, GTM, Microsoft Clarity, GSC

, and SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz). Create weekly/monthly reports with insights and actionable improvements.

Link-Building & Authority Growth

Plan and execute ethical, high-quality link-building campaigns to enhance domain authority and brand visibility.

Competitive Analysis

Track competitor strategies, industry trends, and search landscape shifts to identify opportunities and adapt tactics.

AI & Automation in SEO

Leverage AI tools (ChatGPT, Jasper, etc.) for keyword clustering, content briefs, and reporting efficiencies.

Training & Leadership

Provide SEO training, guidance, and performance feedback to junior team members to ensure skill growth and process efficiency.

Collaboration

Work closely with marketing, content, and web development teams to ensure integrated, conversion-driven strategies.

Stay Ahead

Keep up with search algorithm changes, emerging tools, and best practices to maintain a competitive edge for clients.

Must Have:


  • 4+ years

    in SEO (with proven client-facing experience).
  • Success in competitive industries (

    eCommerce, plumbing, pest control, construction, automotive

    ).
  • Hands-on expertise with

    GA4, GTM, Microsoft Clarity

    , and SEO tools (Ahrefs, SEMrush, Screaming Frog).
  • Knowledge of

    local SEO

    , Core Web Vitals, schema markup & site speed optimization.
  • Strong project & stakeholder management skills.
 

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