Sr. Performance Marketing Manager

Responsibilities

• Plan, execute, and optimize high-performing campaigns across Google Ads, Meta Ads, LinkedIn, YouTube, and more, using analytics to enhance KPIs like CAC, ROAS, LTV
• Collaborate with the product team to design AI-driven workflows for paid ads, scaling with AI while ensuring service quality
• Establish and maintain client relationships including client communication and strategy development
• Effectively communicating and working with team members including a team of CSMs, editors, product managers, creative and analytic team
  

Requirements

• 2 - 5 years of experience in handling Google Ads budgets of $50K+/month and more
• Strong analytical skills and first principles thinker
• Expertise in managing ads for local business in the US - LSA, GBP Ads, Google Ads, Meta Ads, LinkedIn, and programmatic advertising
• Expertise in managing multi-geographical campaigns with knowledge of regional nuances and compliance requirements
  

Ideal Profile

• You are a first principle thinker
• You have extensive experience in home services, SMBs, and managing multiple US-based accounts
• You are an expert in workflows, proficient in Google & Meta Ads.
• You are a strong team player who can manage multiple stakeholders
• You possess strong analytical skills and are comfortable dealing with numerical data
• You are a strong mentor and coach who can build high performing teams
• You stay updated on trends, integrating innovative strategies