Sr. Meta Ads Expert

Job Profile
Highlights :
Position Title : Sr. Meta Ads Expert
Exp: 2+ Years
Job Location: Nava vadaj, Ahmedabad
Perks :
5 Days Working Bi-weekly events Paid sick leaves Casual leaves & CL encashment Employee performance rewards Friendly work culture Medical Insurance Key Skills:
Excellent command of English (spoken, written, reading, and listening) Strong understanding of Keyword Research and Competitive Analysis Advanced expertise in Meta (Facebook & Instagram) Advertising — including ad copywriting, audience selection, targeting, and A/B testing In-depth knowledge of Facebook Pixel setup, event tracking, and data analysis Proven experience in leading and mentoring a team of performance marketers or ad executives Experience managing large-budget campaigns and optimizing CTR, CPC, and Conversion Rates Strong skills in ad copywriting and creative testing for multiple audience segments Proficiency in Analytics and Goal Tracking Ability to monitor, optimize, and scale campaigns to achieve performance targets Familiarity with Google Ads, Bing Ads, or other PPC platforms (a plus) Ability to take initiative, handle challenges, and manage complex tasks independently Roles & Responsibilities:
Conduct business analysis to understand client goals, target audience, and business models Plan, execute, and manage Meta Ads campaigns for both international and Indian clients Lead a team of junior Meta Ads executives, ensuring timely execution and campaign performance Guide the team in strategy planning, optimization, and reporting Manage various campaign objectives — Conversions, Website Clicks, Traffic, Remarketing, etc. Continuously monitor, optimize, and scale campaigns for best ROI and performance Prepare and submit weekly and monthly performance reports to clients Maintain a daily working sheet and submit it to the reporting manager Perform daily campaign optimizations and track account health across clients Collaborate with the strategy and creative teams to enhance campaign performance and client satisfaction