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RB Diagnostics Pvt.Ltd
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Sr. Marketing Executive

Sr. Marketing Executive

RB Diagnostics Pvt.Ltd

2 years

0 Lacs

India

Posted:2 months ago| Platform: GlassDoor logo

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Skills Required

marketing healthcare drive engagement branding communication pricing service strategies test checks

Work Mode

On-site

Job Type

Full Time

Job Description

Minimum 2 years of experience in the diagnostic industry is mandatory Build and maintain strong relationships with doctors, clinics, hospitals, and healthcare providers to drive patient referrals Identify and onboard corporate clients, coordinate wellness programs, and organize health camps Conduct regular visits to referring partners to maintain engagement and ensure continued business Plan and execute local marketing campaigns for health packages, diagnostic offers, and seasonal promotions Ensure consistent branding across all marketing materials, signage, uniforms, and communication channels Improve center visibility through community engagement activities, health camps, and local sponsorships Analyse market trends, competitors, pricing, and service offerings to stay ahead in the market Provide inputs for pricing strategies, new test launches, and promotional offers based on customer demand Track leads from various channels (calls, website, walk-ins, and referrals) and coordinate with the reception/sales team for timely follow-up Ensure high conversion rates from inquiries to confirmed bookings Segment and target customers for re-marketing campaigns (e.g., annual health checks, reminder messages) Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Fixed shift Work Location: In person

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Sr. Marketing Executive