Sr. Digital Marketing Manager

As a Digital Marketer at our company, you will play a crucial role in developing, implementing, and managing marketing campaigns to enhance the visibility of our products and services. Your responsibilities will include: - Overseeing digital marketing initiatives - Strategizing social media activities - Managing website content optimization - Tracking performance metrics Your duties will involve: - Developing and executing digital marketing campaigns - Maintaining the website - Creating and enhancing content for online platforms - Monitoring website traffic - Generating detailed reports You will strive to achieve key performance indicators such as: - Reducing bounce rates - Increasing dwell time - Enhancing user conversion rates Additionally, you will be responsible for continuous Search Engine Optimization (SEO) efforts, resolving online content issues, and uploading various forms of multimedia content. To excel in this role, you should have: - A proven track record in digital marketing - Expertise in SEO/SEM, marketing databases, email campaigns, social media engagement, and display advertising - Creative abilities to identify target audiences and develop engaging digital campaigns - Experience in optimizing landing pages, user funnels, website analytics tools (like Google Analytics), ad serving tools, and Google Adwords campaigns - Strong analytical skills and a data-driven approach This is a full-time role requiring at least 3 years of relevant experience. The job entails a day shift, and you will be expected to work in person at our designated location.,