Social Media Strategist

Company Description TripFactory is a rapidly growing dotcom company specializing in inbound and outbound holiday travel. As the latest venture from the founders of Via.com, TripFactory leverages deep industry knowledge, destination expertise, and cutting-edge technology to provide travelers with the best prices and seamless travel experiences. The company is already a team of over 200 passionate travel experts and partners with top airlines, aiming to build the largest team in the holiday space globally. TripFactory is dedicated to revolutionizing the holiday market with innovative solutions and exceptional service. Role Description This is a full-time on-site role for a Social Media Strategist, located in Siliguri. The Social Media Strategist will be responsible for developing and executing social media marketing strategies, creating content plans, optimizing social media performance (SMO), and managing public relations on social platforms. Day-to-day tasks include analyzing social media metrics, engaging with the community, and ensuring brand consistency across all social channels to enhance the company's online presence and drive engagement. Qualifications Skills in Social Media Marketing and Social Media Optimization (SMO) Strong Communication and Public Relations abilities Experience in developing Content Strategies Excellent written and verbal communication skills Ability to work independently and as part of a team Experience in the travel industry is a plus Bachelor's degree in Marketing, Communications, Public Relations, or related field Show more Show less