Social Media Marketing Specialist

As a Social Media Marketing Specialist at VOLT, you will play a pivotal role in promoting the company's books and digital resources to schools and other stakeholders. Your creativity, strong communication skills, and passion for education will be crucial in developing and implementing strategic marketing campaigns to drive sales and increase brand awareness. Responsibilities: - Develop and execute marketing strategies to promote school books to educational institutions and key stakeholders. - Manage social media channels and digital marketing campaigns to engage with educators, students, and parents. - Create compelling marketing materials such as brochures, catalogues, and digital content to showcase products and highlight their educational value. - Identify target markets and segments within the education sector and develop targeted marketing campaigns. - Collaborate with the sales team to provide necessary marketing tools and resources. - Monitor market trends, competitor activities, and customer feedback to identify growth opportunities. - Organize promotional events, workshops, and conferences to demonstrate products and interact with potential customers. - Track and report on the performance of marketing initiatives, including ROI and sales metrics. Requirements: - Bachelor's degree in Marketing, Communications, Business, or a related field. - 1+ years of proven experience in marketing, preferably in the education sector or publishing industry. - Strong understanding of marketing principles and strategies. - Excellent written and verbal communication skills. - Proficiency in digital marketing tools and platforms. - Passion for education and a commitment to promoting learning and academic excellence. Join the team at VOLT and be part of a dynamic and innovative company dedicated to making a difference in education.,