Social Media Marketing & Copywriting

Develop and Implement Social Media Strategy:

Create, implement, and manage comprehensive social media strategies to align with business goals.

Stay up-to-date with the latest social media trends, tools, and best practices to ensure effective strategies.

Content Creation and Management:

Develop creative and engaging content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.

Write compelling copy that captures the brand voice and resonates with our target audience.

Collaborate with the design team to produce visually appealing graphics, videos, and other multimedia content.

Community Engagement:

Monitor social media channels and engage with followers, responding to comments, messages, and mentions in a timely and professional manner.

Foster a strong online community and build relationships with influencers and brand advocates.

Analytics and Reporting:

Track and analyze social media performance using analytics tools.

Prepare regular reports on key metrics and provide actionable insights to optimize future campaigns.

Collaboration:

Work closely with the marketing, PR, and product teams to ensure cohesive messaging across all channels.

Participate in brainstorming sessions and contribute innovative ideas to support overall marketing efforts.

Copywriting

Strong creative copywriting skills with a keen eye of detail. Assist marketing teams in creating copies for all marketing collateral, and lead by example by creating high quality and quantity of copies.

Qualifications:

• Proven experience as a Social Media Manager or similar role, with a strong portfolio of successful social media campaigns.
• Exceptional copywriting skills with the ability to craft engaging and persuasive content.
• Strong design sense and experience with graphic design tools such as Adobe Creative Suite or Canva.
• Creative and critical thinking skills with the ability to develop innovative solutions.
• Excellent communication and interpersonal skills.
• Proficient in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
• Ability to work independently and as part of a team in a fast-paced environment