Social Media Manager (Web3)

Octaloop is India’s leading Web3 marketing and events firm, organizing iconic blockchain experiences since 2016. Our flagship properties – India Blockchain Tour (IBT) and Metamorphosis (MM) – bring together top crypto exchanges, builders, investors, and regulators across 8 cities and thousands of attendees.

We’re looking for a Social Media & Community Manager who can create a buzz, ignite conversation, and drive meaningful engagement for IBT & MM across platforms like Twitter, Instagram, Telegram, LinkedIn, and YouTube.

Responsibilities

• Own the conversation: craft & execute a multi-platform content + community plan (X/Twitter, LinkedIn, Instagram, YouTube, Telegram, WhatsApp) that turns followers into raving fans and ticket buyers.
• Grow city-wise tribes: spin up Telegram/WA groups for each host city, spark daily chatter, and convert hype into real-world footfall.
• Ship constant buzz: coordinate with design, video, and BD to drop reels, memes, carousels, speaker reveals, sponsor shout-outs, and last-minute “FOMO” pushes.
• Amplify our KOL army: line up collabs with Indian & global crypto influencers; schedule X Spaces, IG Lives, Reddit AMAs, etc.
• Fuel the sales funnel: track UTM links, drive clicks to ticketing pages, and loop hot leads to the BD team
• Listen & report: monitor sentiment, squash FUD fast, and deliver weekly analytics on reach, engagement, CTR, and community growth.

Must-Haves

• 2+ yrs managing socials or communities for Web3, fintech, gaming, or youth-culture brands.
• Crypto-native: you speak meme, know CT rituals, and can explain an airdrop without Googling.
• Copy that pops, visuals that hook: you’re comfortable in Canva/CapCut/Hypefury/Buffer (or equivalents) and can brief designers in plain English.
• Metric-driven mindset: you live in Insights dashboards and love A/B tests.
• Hustle & travel-readiness: willing to be on-site in eight Indian cities + Delhi flagship.

Why Octaloop

• Front-row seat to India’s biggest multi-city Web3 tour (10k+ attendees expected).
• Direct access to top exchanges, founders, investors, and regulators.
• Small, agile team—your ideas ship fast and your wins get spotlighted.

Ready to make IBT & Metamorphosis the talk of Crypto Twitter? Skip the Linkedin queue and email me directly with the subject line - "I'm the kickass social media & community manager you're looking for" to anupam (at) octaloop (dot) com