Social Media Manager

As a Social Media Manager, you will be responsible for conducting research on current benchmark trends and audience preferences. Your primary role will involve designing and implementing a social media strategy that aligns with the business goals. Setting specific objectives and reporting on ROI will be crucial aspects of your work. You will be expected to generate, edit, publish, and share engaging content daily, which includes original text, photos, videos, and news. Your duties will also involve organizing campaigns and having knowledge of Google Adwords. Collaboration with other teams, such as marketing, sales, and customer service, will be necessary to ensure brand consistency. Communication with followers, timely response to queries, and monitoring customer reviews will be part of your daily tasks. Overseeing the design of social media accounts, including Facebook timeline cover, profile pictures, and blog layout, will also fall under your responsibilities. Your role will also include suggesting and implementing new features to enhance brand awareness, such as promotions and competitions. It is essential to stay updated with current technologies, trends in social media, design tools, and applications to ensure effective performance in this position. To be successful in this role, you should have proven work experience as a Social Media Manager and hands-on experience in content management. Excellent copywriting skills and the ability to deliver creative content in various forms (text, image, and video) are essential. A solid understanding of SEO, keyword research, Google Analytics, and online marketing channels is required. Familiarity with web design, excellent communication skills, analytical abilities, and multitasking skills are also important qualities for this position. A BSc degree in Marketing or a relevant field will be an advantage for candidates applying for this role.,