Social Media Manager

Role Overview: As a Social Media Manager at our company, you will be responsible for creating umbrella campaigns for the assigned brands and leading a team of copywriters to generate viral-worthy content. Your role will involve understanding the effectiveness of various story assets and combining them to build compelling narratives. Additionally, you will collaborate closely with copywriters, content writers, and moderators to develop and implement high-impact multi-channel brand campaigns. Monitoring brand performance, managing budgets, and striving to increase market share will also be key aspects of your role. Key Responsibilities: - Storyboarding: Assess the suitability of story assets (text, images, audio, video) and integrate them to create cohesive narratives. - Develop and execute impactful multi-channel brand campaigns in coordination with the team of copywriters, content writers, and moderators. - Monitor and track monthly brand performance and budgets to achieve set objectives. - Work towards increasing market share for the brand portfolio in alignment with the annual business goals. - Lead a team of 4 copywriters and content writers to effectively implement planned brand campaigns. Qualifications Required: - Minimum 3-5 years of experience in social media management. - Proven track record of successfully leading teams and executing brand campaigns. - Strong communication and interpersonal skills. - Ability to think creatively and strategically. (Note: No additional details about the company were mentioned in the job description.),