Social Media Lead

The role involves leading content creation for all the portfolio brands under the House of Fratelli.You should be :

Able to strategize, plan and execute a content for the social handles of Fratelli and it's brands

Run clutter breaking campaigns on social to garner brand love and discovery

A creative person with a clear writing style. As a storyteller, you know how to bring alive a brand's voice and tone

Coming up with insightful and innovative ideas for social media platforms and have the skills to make them a reality.

An understanding and proven experience of how to build and nurture a community on social media

A very strong sense of design aesthetics and will contribute and control the visual presence of the brand on the social channels

Ability to strategize and drive collaborations with creators, brands and partners

Skills & Experience:

The role also involves working with the design team to put together mood boards and co-ordinating shoots for the same

Proven experience of working with content creators and influencers to close and execute collaborations

Knowledge of Meta Ads manager and google analytics will be an added advantage

Comfortable working independently with a hands-on approach, while being a team player

Awareness of local and global market and consumer trends

Work experience of 5+ yrs in content development / social media