Job
Description
We re looking for a creative and data-driven Social Media Executive with 3+ years of hands-on experience to lead the day-to-day execution and optimization of our social media strategy. Youll play a key role in shaping brand presence across platforms, crafting compelling content, and driving engagement, reach, and conversions. Key Responsibilities: Manage end-to-end execution of social media calendars across platforms (LinkedIn, Instagram, X, Facebook, YouTube, etc.) Create, curate, and schedule engaging and platform-specific content (static, video, reels, stories, etc.) Collaborate with different teams to deliver high-quality creatives Monitor social trends and competitor activity to inform strategy and innovation Analyze performance metrics and prepare monthly reports with actionable insights Manage community interactions: respond to DMs, comments, and customer queries promptly Requirements: 4+ years of proven experience in managing social media for a brand or agency Solid understanding of major platforms algorithms, best practices, and analytics tools Strong writing skills with a knack for adapting tone across platforms Ability to ideate campaign hooks, trending formats, and performance content Familiarity with tools like Hootsuite, Buffer, Later, Canva, Meta Business Suite, and Creator Studio Understanding performance metrics (reach, engagement rate, CTR, etc.) A proactive mindset with strong organizational and time management skills Preferred: Experience in B2B or tech industry Basic video editing or design capabilities is a plus
