Social Media Executive

Job Summary:

We are looking for a creative and data-driven Social Media Executive to join our marketing team. You will be responsible for developing and implementing social media strategies across various platforms to enhance brand awareness, engage our audience, and drive traffic and conversions.

Key Responsibilities:

• Create, curate, and schedule engaging content for platforms like Instagram, Facebook, Twitter (X), LinkedIn, YouTube, and others.
• Develop and execute social media campaigns aligned with marketing goals.
• Monitor, analyze, and report on key performance metrics (KPIs) such as engagement, reach, clicks, and conversions.
• Respond to comments, messages, and mentions in a timely and professional manner.
• Collaborate with design, content, and marketing teams to maintain brand consistency.
• Stay updated with the latest social media trends, tools, algorithms, and best practices.
• Use analytics tools (e.g., Meta Business Suite, Google Analytics, Hootsuite, Sprout Social) to track performance and provide insights.
• Assist in paid social media campaigns, including setup, optimization, and reporting.
• Engage with influencers and brand advocates to build community and awareness.

Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• Proven experience managing social media accounts for brands or businesses.
• Strong understanding of social media platforms and their respective audiences.
• Excellent written and verbal communication skills.
• Creative mindset with attention to detail and design aesthetics.
• Ability to work independently and manage multiple projects.
• Proficiency in tools like Canva, Adobe Suite, or video editing software is a plus.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person