Social Media Executive

We are seeking a creative and self-motivated Social Media Executive to manage and grow our brand's presence across key social media platforms. This is a hands-on role where you will be responsible for turning ideas into engaging, on-brand content that drives audience growth, engagement, and brand awareness. If you are passionate about social media trends and have a flair for compelling content, we want to hear from you!

Key Responsibilities

1. Content Creation & Scheduling

• Develop and produce original content (text, static graphics, short-form video ideas, and reels) tailored for platforms like Instagram, Facebook, and YouTube.
• Write compelling, error-free copy and captions that align with our brand's voice and engage our target audience.
• Manage a social media content calendar, ensuring posts are scheduled and published consistently at optimal times.
• Coordinate with the team for necessary visual assets.

2. Community Engagement & Management

• Act as the voice of the brand, actively monitoring and responding to comments, messages, and mentions in a timely and professional manner.
• Foster a positive and interactive online community, encouraging user-generated content and discussions.
• Stay up-to-date with the latest social media trends, tools, and best practices to keep our content fresh and relevant.

3. Performance Tracking & Reporting

• Track and analyze key social media performance metrics (e.g., reach, engagement rate, follower growth) using native platform insights (e.g., Facebook Insights, Instagram Analytics).
• Prepare weekly or monthly reports summarizing performance and offering actionable recommendations for improvement.

Qualifications & Skills

• Proven passion for social media—either professional or through successful management of personal/side accounts.
• Strong proficiency in content creation tools (e.g., Canva, basic video editing apps) is a major plus.
• Excellent written and verbal communication skills.
• In-depth, working knowledge of major social media platforms and their unique features/algorithms.
• Ability to work independently and manage time effectively to meet deadlines.
• A creative mindset with an eye for detail and strong visual aesthetic.

Job Type: Full-time

Pay: Up to ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Paid sick time

Work Location: In person