Posted:1 hour ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

About the job Social Media Executive

Key Responsibilities

: Social Media Executive
  • Social Media Executive

    Plan, shoot, and edit high-quality Reels and other short-form videos for multiple social media platforms.
  • Collaborate with the team to develop innovative and engaging video content that aligns with ongoing campaigns and brand goals.
  • Write, storyboard, and produce scripts for engaging and shareable video content.
  • Monitor and optimize content performance using analytics tools to ensure maximum engagement and effectiveness.
  • Develop monthly content calendars for social media platforms, ensuring timely and consistent posting.
  • Edit and enhance video footage using video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or mobile tools like InShot or Canva).
  • Create content calendars, schedule posts, and optimize social media activity to increase engagement and drive business results.
  • Ensure all video content meets the required specifications for each social media platform, including aspect ratio, format, and length.
  • Provide detailed reports on social media metrics and suggest data-driven strategies for optimization.
  • Coordinate with influencers and partners to amplify content reach, manage collaborations, and track the impact of influencer-driven campaigns.

Requirements

:
  • Social Media Executive

    Bachelor s degree in Marketing, Communications, Digital Media, or a related field (preferred).
  • 2+ years of experience in social media management, content creation, or digital marketing.
  • Proven experience in creating viral video content, including Reels and YouTube Shorts.
  • Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro, Canva, InShot).
  • Ability to craft compelling stories and create content that drives engagement.
  • Strong writing, communication, and creative skills.
  • Knowledge of social media analytics tools (e.g., Google Analytics, Instagram Insights Analytics).
  • Basic graphic design skills (preferred, using tools like Canva, Photoshop, or Illustrator).
  • Excellent attention to detail and ability to multitask in a fast-paced environment.
  • Strong understanding of digital marketing trends and best practices.
  • Ability to work independently and as part of a team.
  • Proactive, resourceful, and solution-oriented with a positive attitude

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