Social Media Digital Executive

Role & Responsibilities:

• Build and manage social media calendars across Instagram, Facebook, LinkedIn, Twitter, YouTube.
• Spot and leverage  (trends, features (Reels, Shorts, Stories, Threads, etc.) for brand growth
• Create engaging content ideas, hooks, and captions aligned with brand tone
• Proficiency in AI prompt writing
• Knowledge of product marketing & sales
• Basic understanding of SEO
• Collaborate with design & video teams to produce scroll-stopping creatives
• Manage community engagement (DMs, comments, interactions)
• Work with paid media team to integrate organic + paid strategy
• Track analytics, optimize performance, and prepare reports

Preferred Candidate Profile:

• 1 to 3 years of hands-on social media experience (agency or D2C brand preferred)
• Excellent copywriting and storytelling skills
• Strong understanding of brand building + consumer psychology
• Creative thinker who can ideate fast and execute campaigns quickly
• Familiar with tools like Meta Business Suite, LinkedIn Campaign Manager, scheduling & analytics platforms
• Independent worker with quick turnaround and strong attention to detail
• Must submit examples of past campaigns / content portfolio
• Experience with Generative AI – Runway, Midjourney, etc., will be preferable
• Share portfolio & case studies with application

Job Type: Full-time

Pay: ₹100,000.00 - ₹250,000.00 per year

Ability to commute/relocate:

• Erode, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• AI Prompt Wiriting: 1 year (Preferred)
• Copywiting and Story telling: 1 year (Preferred)
• Branding: 1 year (Preferred)

Work Location: In person