Job
Description
About the Venture: The venture is a pioneering health and wellness company transforming the weight loss journey through science-backed innovation and personalized support. We combine the power of GLP-1 medications with a comprehensive, tech-driven lifestyle program to help individuals achieve sustainable weight loss and long-term wellness. Our online platform delivers customized diet plans, fitness routines, and continuous coachingall tailored to each individuals unique goals and biology. At the venture, we're not just helping people lose weightwe're helping them gain a healthier, more confident life. Were incubated by Ketto-Indias leading medical crowdfunding platform. About the Role: We are on a mission to help individuals achieve sustainable weight loss through GLP-1 therapies and personalized wellness programs. We are seeking a Social Media & Community Lead who can build and nurture a strong online presence, engage with our growing community, and create viral content that resonates with our audience. This is a perfect role for someone who has experience managing social media and online communities, ideally in the health and wellness sector, and who understands how to generate high-engagement content and foster genuine connections. Key Responsibilities: Manage social media presence: Oversee all social media channels (Instagram, Facebook, Twitter, etc.), curating engaging content and growing our follower base. Develop content strategies for engagement and virality: Create content that resonates with our target audience, leveraging strong hooks and trends to drive organic reach. Foster and grow the community: Build and manage an active online community, engaging with users, responding to comments, and creating a supportive, positive space for members. Create and manage content calendar: Develop a content calendar that aligns with marketing goals, special initiatives, and seasonal trends. Collaborate with marketing and brand teams: Ensure social media and community efforts align with the ventures overarching brand strategy and messaging. Be the face for expert and user interviews: Represent the venture on videohosting interviews, creating reels, and participating in community stories. Be comfortable in front of the camera and able to bring energy and authenticity. Measure and report on success: Track social media and community metrics to measure the effectiveness of campaigns and improve engagement strategies. Qualifications: Proven experience managing social media profiles for a company, ideally in health, wellness, or related industries. Experience building and managing online communities, with a strong understanding of how to engage users and foster relationships. A good eye for content that captures attention and drives engagement, with a focus on virality. Strong copywriting and content creation skills. Ability to thrive in a fast-paced, startup environment, with a creative and proactive mindset.
