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SFMC Campaign Specialist(Frontend Developer)

SFMC Campaign Specialist(Frontend Developer)

IBM

3 - 6 years

4 - 8 Lacs

Bengaluru

Posted:1 day ago| Platform:

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Skills Required

css javascript salesforce html jira frontend development backend development aprimo jquery marketing automation sql salesforce marketing cloud marketing campaigns java designing and developing experience design design principles sfmc

Work Mode

Work from Office

Job Type

Full Time

Job Description

The Salesforce Marketing Cloud Front End Developer specializes in designing and developing the user interface components within the Salesforce Marketing Cloud platform. They focus on creating visually appealing and user-friendly interfaces for email templates, landing pages, and other marketing assets. This role involves collaborating with stakeholders to understand design requirements and implementing them using HTML, CSS, and other web development technologies within the Salesforce Marketing Cloud environment.Your Role and Responsibilities

Designing and developing user interface solutions within the Salesforce Marketing Cloud platform.

Responsible for email and landing page creation

Customizing Marketing Cloud modules to meet business requirements.

Integrating Marketing Cloud with other systems and data sources.

Creating and maintaining email templates, journeys, and automations.

Translate requirements and designs into functional user interfaces

Implementing personalization and segmentation strategies for targeted marketing campaigns.

Troubleshooting and resolving technical issues within Marketing Cloud implementations.

Collaborating with cross-functional teams, including designers, back-end developers, and client marketing teams to ensure alignment with overall business goals.

Staying updated on the latest Salesforce Marketing Cloud features and best practices and implement them into development.

Collaborate in code reviews, provide constructive feedback, and maintain code quality standards.
Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise

Web Development, Design, or similar, or comparable experience

Strong CSS, HTML, and JavaScript skills

Experience with AMP script for email scripting and customization.

Ability to create email templates, content blocks, and emails within Content Builder

Ability to use Litmus, Email on Acid, and other tools to build emails that perform on popular email clients and devices

Experience designing and developing user interfaces for email templates and landing pages.

Familiarity with responsive design principles, user-centered design principles, usability and accessibility, and frameworks.

Knowledge of email marketing best practices and standards.

Strong attention to detail and ability to translate design mockups into functional UI components.

Effective communication and collaboration skills.

Experience with Salesforce Marketing Cloud or similar marketing automation platforms
Preferred technical and professional experience

Bachelor’s degree in computer science or similar

Salesforce Marketing Cloud Administrator certification

Salesforce Marketing Cloud Email Specialist

Workflow tool experience (Jira, Workfront, Aprimo, etc.)

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SFMC Campaign Specialist(Frontend Developer)