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1 - 2 years

2 - 3 Lacs

Posted:5 hours ago| Platform: GlassDoor logo

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On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Conduct in-depth keyword research focused on beauty, skincare, and makeup categories.
  • Optimize product pages, category pages, and landing pages for organic visibility
  • Improve on-page SEO (meta titles, descriptions, headers, alt text, content optimization).
  • Work with the design and development teams to improve technical SEO elements (site speed, mobile-friendliness, crawlability).
  • Optimize and monitor SEO for e-commerce marketplaces (like Amazon, Nykaa, or Flipkart if applicable).
  • Implement and manage off-page SEO strategies (link building, blogger outreach, PR mentions).
  • Track and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.
  • Collaborate with content writers and marketing to develop SEO-optimized blog and video content for skincare and cosmetics education.
  • Conduct competitor analysis and industry trend monitoring for continuous improvement.

Skills & Requirements:

  • 1–2 years of hands-on SEO experience, preferable in e-commerce, D2C, or beauty/wellness industry.
  • Strong knowledge of Google algorithms, on-page/off-page SEO, and technical SEO.
  • Proficiency in SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.
  • Familiarity with e-commerce platforms like Shopify, WooCommerce, or Magento.
  • Experience optimizing content and pages for product discoverability and conversion.
  • Understanding of buyer psychology and search intent in the beauty and skincare niche.
  • Excellent verbal and written communication.
  • Experience working with cross-functional teams – content, design, tech.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

  • Provident Fund

Schedule:

  • Day shift
  • Monday to Friday

Work Location: In person

Expected Start Date: 21/07/2025

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