SEO Content & Design Team Lead

6 - 10 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a skilled and creative Content & Design Team Lead, you are responsible for managing and inspiring a multidisciplinary team of content writers and digital designers. Your role involves developing strategies, producing content, and overseeing visual assets for various digital platforms like websites, social media, product campaigns, and digital communications. Collaboration with marketing, product, and compliance teams is essential to ensure that all content and creative materials maintain brand alignment, engagement, and effectiveness. Key Responsibilities: - Lead a cross-functional team, manage task assignments, workflows, and reviews - Define and execute content and creative strategies across multiple platforms such as websites, blogs, email, e-commerce, social media, and advertising - Develop and maintain editorial and creative calendars to ensure timely delivery and brand consistency - Guide writers in creating high-quality, SEO-friendly content tailored to target audiences - Review and edit all written content for tone, accuracy, consistency, and brand voice - Ensure visually appealing graphics, social media creatives, banners, and marketing collaterals are created - Provide art direction and creative input during campaign development and brand initiatives - Collaborate with marketing, product, eCommerce, SEO, and compliance teams for strategic alignment - Use analytics tools to track content and creative performance, providing data-driven insights for optimization - Conduct regular quality reviews and creative brainstorms to keep the team innovative and agile Qualification Required: - Minimum of 6-9 years of experience in content creation and digital marketing, with at least 2 years of experience leading content or creative teams - Bachelor's or Master's degree in Marketing, Mass Communication, Literature, Design, or related fields - Strong knowledge of SEO, copywriting best practices, editorial workflows, design software (Adobe Suite, Canva, Figma), and content platforms (WordPress, Google Docs) - Excellent communication, leadership, and project management skills - Deep understanding of brand messaging, creative storytelling, and visual consistency - Ability to multitask across projects and meet tight deadlines without compromising on quality Additional Details: Preferred skills include experience in the healthcare, pharma, or wellness industry (B2B and B2C), prior experience in managing eCommerce content and creative workflows, knowledge of video scripting and digital storytelling, and certification in Digital Marketing, Content Strategy, or UX/UI Design.,

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