SEO Analyst (Mid-Level)

Cleartrip

2 - 4 years

4 - 6 Lacs

nagercoil

Posted:Just now| Platform:

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Skills Required

on-page optimization seo analyst wordpress cms html link building seo analytics performance improvement off-page optimization

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for a mid-level SEO Analyst to drive organic growth through keyword strategy, on-page and off-page optimization, and performance improvement. The ideal candidate should be data-driven and experienced with SEO tools and analytics.

Plan and execute SEO strategies to increase organic visibility, traffic, and conversions.
Conduct keyword research using tools such as Google Keyword Planner, SEMrush, Ahrefs, or similar platforms.
Perform competitor analysis to identify opportunities for ranking improvements and content expansion.
Execute on-page optimization: meta tags, headers, internal linking, structured content formatting, keyword placement, and image optimization.
Collaborate with content and marketing teams to create SEO-driven content briefs and editorial plans.
Conduct regular site audits to detect and resolve issues related to crawlability, indexing, broken links, and duplicate content.
Monitor and improve Core Web Vitals, mobile responsiveness, site speed performance, and other technical SEO metrics.
Optimize existing website content and landing pages based on keyword performance and ranking trends.
Perform off-page SEO activities, including outreach, link-building, and backlink quality evaluation.
Monitor SEO performance metrics and create weekly/monthly performance dashboards and reports.
Use analytics tools (GA4, Google Search Console, Looker Studio) to measure SEO effectiveness and identify improvement opportunities.
Stay updated on search engine algorithm changes, industry trends, and emerging tools or techniques.
Work cross-functionally with design and development teams to ensure SEO best practices are implemented during website updates and campaigns.

Skills & Requirements
2-4 years of SEO experience (agency or in-house).
Proficiency with SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, Search Console, GA4).
Knowledge of HTML, CMS platforms (WordPress or similar), and basic technical SEO concepts.
Strong analytical skills and data-driven mindset.
Ability to manage multiple projects and deliver tasks on time.

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