Senior User Acquisition Specialist
Location:
About the Role
Senior User Acquisition (UA) Specialist
Analytics team
Key Responsibilities
Campaign Strategy & Execution
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Meta (Facebook/Instagram), Google Ads
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analyze performance metrics
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performance-oriented ad assets
Analytics & Reporting
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performance dashboards
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Adjust
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Looker Studio
Team Leadership & Collaboration
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Mentor and guide junior UA team members, providing strategy support and execution oversight.
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cross-functional coordination
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Oversee day-to-day operations of the UA function, ensuring quality and timely delivery of campaign goals.
Strategy & Optimization
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media budgets
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UA industry trends
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long-term UA strategy
Required Skills & Qualifications
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user acquisition experience
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Proven leadership experience, including mentoring and team collaboration.
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UA KPIs
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data interpretation skills
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Experience with platforms/tools like:
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Meta Business Suite
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Google Ads / Apple Search Ads
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Adjust / Appsflyer
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Mixpanel, Amplitude, Google Analytics
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Looker Studio
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videos
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Excellent communication, organizational, and math skills.
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Marketing
What Sets You Apart
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the best UA specialist in the industry
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growth hacker mindset
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freemium social or mobile games
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Self-starter who thrives with autonomy and accountability
