Senior Sales Leader - North Region

Role: Senior Sales Leader - North Region

Relevant Experience:

Job Location: Gurugram/ Delhi NCR

Qualification:

About the Role:

Senior Sales Leader - North Region

high-performing business builder

You will own the full regional sales P&L, lead a growing sales team, and work closely with supply, product, and operations teams to deliver campaigns that drive measurable impact

Key Responsibilities:

Revenue & Pipeline Ownership

• Deliver quarterly and annual revenue targets for the

  North India region

  .
• Drive full-funnel sales from

  prospecting ? pitching ? closing ? renewals

  .
• Build a robust pipeline across agency and brand-direct clients.
• Manage deal conversions, pricing strategy, and account profitability.

Market Expansion & Client Acquisition

• Identify new business opportunities across key verticals: FMCG, BFSI, Auto, E-commerce, and Tech.

• Build strategic relationships with

  agency trading desks, outdoor specialists, and media planners

  .
• Partner with key brands to unlock

  always-on and programmatic DOOH budgets

  .
• Develop region-specific GTM plans to capture untapped city markets.

Team Leadership

• Lead, coach, and motivate a

  sales and account management team

  to exceed targets.
• Create a culture of

  hunting, client obsession, and accountability

  .
• Conduct regular sales reviews, pipeline audits, and performance check-ins.
• Work closely with the CBO to plan team structure, incentives, and expansion.

Cross-Functional Collaboration

• Collaborate with

  Supply and AdOps

  to ensure smooth campaign delivery and optimized screen inventory utilization.
• Work with

  Marketing

  for client events, case studies, and thought leadership initiatives.
• Provide client insights to the

  Product team

  to refine Lemma's tech stack and features.

Data-Driven Selling

• Leverage Lemma's analytics and audience data to build

  consultative, insight-led pitches

  .
• Track campaign performance and demonstrate ROI to clients.
• Present business reviews showcasing performance uplift and incremental reach.

Skills & Qualifications:

Proven Track Record -

Industry Network -

Mindset -

Analytical Acumen -

Key Performance Indicators (KPIs):

• Regional revenue vs. target achievement
• Pipeline coverage and conversion rate
• Number of new clients onboarded
• Client retention and repeat billing
• Average deal size and profitability
• Team performance metrics (quota attainment, pipeline hygiene)