Senior PR Executive - Energy, Tech, Infrastructure

2 - 6 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: You will be working closely with high-level business, trade, and consumer media and influencer contacts. As the Account Lead on smaller pieces of business or leading individual portions of larger pieces of business, you will play a crucial role in assisting with all aspects of the account. Your responsibilities will include media relations, pitch development, conference work, plan development, client counsel, etc. Additionally, you will be expected to guide junior staff, provide expertise on reporter beats and interests, trendspotting, and newsjacking. Key Responsibilities: - Act as the right-hand to the account manager or director - Supervise AEs and ACs alongside account managers - Serve as the resident expert on the client, competitive environment, and related subjects - Maintain regular client contact through verbal and written communication - Pursue media opportunities to secure press results and build relationships with key media - Develop story angles, both planned and proactive - Oversee the development and implementation of account strategy - Develop skills in integrated campaigns, social media, influencer work, etc. - Forecast account budgets and monitor team hours - Develop big picture skills in strategic planning, client development, integrated campaigns, social media, etc. - Responsible for developing creative and strategic client and new business plans - Write and/or edit materials with a keen eye - Actively promote the firm through participation in industry events - Uphold the core values of the company Qualification Required: - Graduation or Post Graduation (Preferably in Median and Communication) - 2-4 years of public relations, marketing, or related experience - Ability to work well under pressure and independently - Strategic thinker with excellent writing skills - Strong media relations skills and industry relationships - Team builder and leader - Effective time management and detail-oriented - Positive attitude towards work and clients - Multi-tasker (Note: Omitted additional details of the company as it was not provided in the JD),

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Allison Worldwide logo
Allison Worldwide

Public Relations and Marketing

Denver

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