Senior Performance Marketing Officer

3 - 7 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Senior Performance Marketing Officer at INTERVAL, you will play a pivotal role in leading and optimizing paid marketing campaigns across various platforms. Your responsibilities will include developing and executing performance marketing strategies, optimizing campaigns to achieve key performance metrics, leading and managing the performance marketing team, ensuring team objectives align with company goals, overseeing campaign performance analysis and reporting, using data insights to optimize campaigns, experimenting with new ad platforms and tools, and serving as the primary point of contact for project managers. You will be expected to conduct performance reviews and one-on-one sessions for skill development, ensure timely communication and coordination with cross-functional teams, manage and optimize marketing budgets for campaigns, reallocate budgets to maximize ROI while adhering to financial constraints, stay updated on trends in performance marketing, drive campaign optimization through testing and implementing new techniques, conduct competitor and market analysis, and develop product-focused campaigns to optimize CPL and maximize conversions. To qualify for this role, you should have 3-5 years of experience in performance marketing or related fields, a Bachelor's degree in any discipline, strong team building and leadership skills, proven ability to collaborate effectively within teams, experience in team development and growth strategies, ability to scale marketing campaigns for business growth, expertise in developing and implementing strategies for marketing performance optimization, excellent organizational, communication, and collaboration skills, and be proactive, adaptable, and eager to learn in a fast-paced environment.,

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