Senior Manager - Marketing Operations

Aurigo Software Technologies

5 - 10 years

22 - 32 Lacs

bengaluru

Posted:1 day ago| Platform:

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Skills Required

marketing database database management marketing operations marketing analytics marketing support power bi sales operations

Work Mode

Hybrid

Job Type

Full Time

Job Description

Role & responsibilities

Ensure the marketing database is built and maintained with the right accounts and individuals in our target markets
Set standards around database health and partner with the marketing leadership team to develop strategies to improve the quality and health of our database
Track, measure, and report on growth and account-level metrics using Power BI, or similar visualization tools.
Build and maintain custom dashboards to monitor performance and present clear, actionable insights.
Manage the marketing technology stack, research, and recommend additional technologies to improve lead generation and conversions
Work closely with other marketing team members to assess where technology and automation can be used to track top of funnel metrics.

Preferred candidate profile

5-10 years of marketing operations/database management/business operations experience in the B2B software space
Strong experience working with Salesforce CRM
Solid analytical and data skills (SQL, Excel, BI tools) to translate data into actionable insights
Bachelors degree in marketing, business, communications, or related field
Excellent command of business writing and ability to own the production of outstanding email and digital content
High level of attention to detail and experience managing multiple projects to successful completion simultaneously
Comfortable working in a high-growth environment with competing priorities among a globally dispersed team
Understanding of United States public sector and capital program markets highly preferred

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