Senior Executive – Marketing and Communications

The Senior Executive Marketing and Communications will play a pivotal role in supporting Tiger Pugs marketing initiatives
The position involves developing and executing marketing strategies, as well as coordinating operational tasks with external agencies and stakeholders Key responsibilities include promoting Tiger Pugs services to international brands, marketing B2B services to Indian businesses, and managing marketing activities for imported brands under Tiger Pugs portfolio Key ResponsibilitiesMarketing CoordinationCoordinate with external agencies for digital marketing, content creation, and campaign execution Ensure timely delivery of creative assets, marketing materials, and campaign outputs from agencies Monitor performance metrics provided by agencies and provide inputs for optimization Marketing for Tiger Pug ServicesAssist in creating marketing strategies to attract international brands for cross-border eCommerce services Support the development of targeted campaigns to promote Tiger Pug's B2B services to Indian businesses Collaborate with internal teams to prepare case studies, presentations, and promotional materials showcasing Tiger Pug's expertise Brand Marketing for Imported ProductsSupport multi-channel marketing campaigns across digital platforms, retail stores, and other offline channels Liaise with agencies and partners for influencer marketing, social media campaigns, and partnerships to enhance brand visibility Coordinate with sales teams and external stakeholders to ensure marketing efforts align with sales objectives Content and Digital MarketingWork with content creation teams for websites, blogs, social media, and email campaigns Coordinate updates for websites showcasing Tiger Pugs services and imported brands Support the execution of digital campaigns, including social media ads and email marketing Event MarketingCoordinate with event management agencies for trade shows, exhibitions, and networking events Ensure all marketing materials and logistics are arranged for successful event participation Key Skills and QualificationsBachelors or Master's degree in Marketing, Communications, or a related field 24 years of experience in marketing coordination, brand management, or communications Proficiency in digital marketing tools and platforms Excellent organizational and coordination skills to manage multiple stakeholders and tasks Strong communication skills, both written and verbal Experience working with agencies or in cross-border marketing is a plus