Posted:3 weeks ago|
Platform:
Work from Office
Full Time
We are looking for a Senior Data Scientist MMX to join our growing team. In this role, you will lead and contribute to Marketing Mix Modeling (MMM) and advanced analytics engagements. You will work closely with business stakeholders, translate business challenges into analytical problems, build statistical and machine learning models, and deliver actionable insights to optimize marketing investments and ROI.
Lead end-to-end development of Marketing Mix Models (MMM), from data preparation to model building, validation, and business recommendations.
Design and implement econometric/statistical models (regression, Bayesian methods, time series, hierarchical modeling) to measure and forecast marketing ROI.
Required Skills and Experience
Themathcompany
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