Senior Brand Strategist

As a Strategic Planner at Impact Communications, you will play a crucial role in developing growth roadmaps that shape and energize our clients" brands. Your responsibilities will include researching and gathering data to create well-informed strategic plans, devising brand activation strategies across various industries, and building a thorough understanding of clients" brands, businesses, customers, and competitive landscapes. Additionally, you will be involved in preparing presentations based on clients" guidelines and contributing to the development of brand positioning and identity. **Responsibilities:** - Researching & Gathering data to develop well-informed strategic plans for clients - Devising the brand activation strategy for clients across industries - Building a thorough understanding of clients" brand, business, customers, and competitive landscape and providing strategic guidance in building Go-To-Marketing strategies - Preparing presentations as per clients" guidelines **Requirements:** - Bachelor's degree required, preferably within the field of sociology, anthropology, advertising, marketing, or another related field - Minimum 4 years of experience in a Strategy department/communications environment specializing in strategic insight generation. Past experience in events/activation/advertising industry is a plus - Basic understanding of the strategic and creative development process, including positioning statements, creative briefs, and advertising concepts This role offers the opportunity to work in a fast-paced environment where you will be part of a dynamic team that thrives on delivering winning ideas for clients. Join us at Impact Communications and be a part of a tribe that makes simplicity from complexity and order from chaos.,