Search Engine Optimization Specialist

Key Responsibilities

●      Develop and implement effective SEO strategies to improve search rankings.

●      Build and manage high-quality backlinks.

●      Create and publish engaging content on platforms like Quora and Reddit.

●      Optimize for Answer Engine Optimization (AEO) and featured snippets.

●      Conduct keyword research and achieve strong visibility across targeted domains.

●      Ensure brand presence in AI chatbot responses and emerging search platforms.

●      Manage and optimize Google My Business profiles, including responding to reviews.

●      Strengthen visibility across education publisher platforms (Collegedunia, Shiksha, Careers360, CollegeDekho, etc.).

●      Keep publisher profiles updated with fresh highlights, FAQs, and accurate information.

●      Generate monthly SEO performance reports and action plans.

Requirements

●      2–4 years of proven SEO experience (education/edtech domain preferred).

●      Strong expertise in on-page and off-page SEO.

●      Experience with tools like Ahrefs, SEMrush, Google Analytics, and Search Console.

●      Ability to create SEO-optimized content and FAQs.

●      Familiarity with local SEO and reputation management.

●      Strong analytical, reporting, and problem-solving skills.

What We Offer

●      Onsite role at Indore campus.

●      Competitive salary and growth opportunities.

●      Chance to work on impactful SEO strategies in the education sector.