Search Engine Optimization Specialist

Role: SEO Content Specialist

Location:

Who Are We

BimaKavach is reimagining how Indian businesses access protection - with technology, speed, and simplicity at the core of everything we d

ve 4,000+ compan

us.Our mission To safeguard every Indian business by 2

047.Our mindset Bold, fast-moving, and customer-obsess

ed.
Join us at BimaKavach and be part of a once-in-a-generation opportunity to reshape how insurance works for millions of businesses. Bring your expertise, curiosity, and ambition - and help build the future of SME insurance in I

ndia.Job Ove

for an SEO Content Spe

urance.What Y

• ou'll DoWrite and

  optimize SEO-drive

  n content for blogs, landing pages, case studies, and web copy that ranks high and converts visitors in
• to leads

  .Conduct keyword research and competitive

  analysis to identify content opportunities that drive meaningful B2B
• traffic.Collaborate

  with our Growth and Des

  ign team to create integrated campaigns that amplify organ
• ic reach.

  Optimize on-page SEO

  elements, meta tags, headers, internal linking, and content structure, to boost SERP per
• formance.Optimise con

  tent for AI-powered search platforms like ChatGPT, Perplexity, and Gemini to captur

  e traffic from conversational
• queries.Develop and ma

  intain a content

  calendar aligned with business priorities, product launches, and industr
• y trends.Identify and tap into unconventional channels like Reddit, Quora, and Instagram to build brand authority and drive referral
• traffic.Transform complex insurance conce

  pts into accessible, engagin

  g content that speaks to CFOs, founders, and decisio
• n-makers.Track and

  analyze content pe

  rformance, running experiments to improve rankings, traffic, and en
• gagement.Stay

  ahead of SEO trends and algorith

  m updates, adapting strategies to maintain competitive a

dvantage.What We're L

• ooking For24 years of exp

  erience in SEO content creation and o

  ptimization (B2B experience
• preferred).Strong portfolio

  showcasing high-performing

  SEO content with measurable traffic and ranking im
• provements.Expe

  rtise wit

  h SEO tools like SEMrush, Ahrefs, Google Analytics, and Sear
• ch Console.Excellent writing skills with the ability to simplify complex topics without losing
• substance.Unders

  tanding of B2B buy

  er journeys and how content fits into different fun
• nel stages.Exper

  ience with CMS platforms lik

  e WordPress, basic HTML, and content optimisation best
• practices.Bonus: Knowledge of insurance, fintech, or complex B2B

industries.

• Why Join

  UsShape the con

  tent strategy for India's fastest-growing Ins
• urtech bra

  nd.Work in a cross-fu

  nctional team where your content directly impacts gr
• owth metrics.Build au

  thority in a category-d

  efining space, your words will educate an ent
• ire indust

  ry.Access to prem

  ium SEO tools and the freedom to experiment with cutting-edg
• e strategies.Be part of tran

  sforming how millions

  of businesses think about and acces