SBAPL_Zonal Head - Demand Generation

About Welspun

Welspun World is one of India's fastest growing global conglomerates with businesses in Home Textiles, Flooring Solutions, Advanced Textiles, DI Pipes, Pig Iron, TMT bars, Stainless Steel, Alloy, Line Pipes, Infrastructure & Warehousing.

Job Purpose/ Summary

This role will be responsible for driving business growth and revenue by creating and implementing effective demand generation strategies. He / She will lead a team of demand generation specialists and work closely with sales, marketing, and product teams to identify and target potential customers, generate leads, and nurture them through the sales funnel.

Job Title

SBAPL_Zonal Head - Demand Generation Develop and implement zone-specific demand generation strategies, in line with the company's overall goals and objectives. - Lead and motivate a team of sales and marketing professionals to achieve targets and drive performance. - Monitor market trends, competitor activities, and customer needs to identify opportunities for growth and development. - Build and nurture relationships with key stakeholders, including customers, distributors, and industry associations. - Collaborate with cross-functional teams to develop and launch new products, initiatives, and campaigns. - Monitor and analyze sales data to measure the effectiveness of demand generation activities and make data-driven recommendations for improvement. - Represent the company at industry events, conferences, and trade shows to promote our products and services.

Principal Accountabilities

Develop and execute demand generation strategies to drive qualified leads - Collaborate with cross-functional teams to create integrated marketing campaigns - Analyze and optimize marketing programs to maximize ROI - Manage a team of marketing professionals to achieve department goals - Stay up-to-date on industry trends and best practices

Key Interactions

Cross-Functional Collaboration

Experience

8

Competency Name

Competency Name

Proficiency Level

EntrepreneurshipExpert Business & Commercial acumenExpert Global Mind-setExpert People ExcellenceExpert

Additional Section (Can Be Added, If Required.

NA