Salesforce Marketing Cloud Solution Consultant

As a Salesforce Marketing Cloud (SFMC) Solution Consultant, your role will involve acting as a digital tech lead and owning solutions for multiple clients. You will be responsible for successful onboarding and providing overall technological direction for clients. In addition, you will work as a liaison between the account management and operations team to design and deliver high-quality, scalable technical solutions. Your ability to display thought leadership, technical prowess, and manage cross-functional teams from project inception to completion will be crucial for success in this role. **Key Responsibilities:** - Demonstrate technical expertise in scoping and driving the creation of digital solutions, email campaigns, email reporting, and data integration. - Gather business, marketing, and technical requirements to craft comprehensive and scalable solutions. - Architect data feeds, platform configuration, and components necessary to run complex automated interactions/campaigns. - Create standards and solutions to accelerate implementations and enhance quality using technology. - Proactively identify and resolve problems, including client data feed issues. - Stay updated on industry technology innovations, new business practices, and third-party technology solutions. - Act as a consultant and technical expert on Salesforce Marketing Cloud to fulfill clients" needs. - Collaborate on functional and technical design specifications, providing subject matter expertise to the project team and developers. - Conduct technical process reviews, design sessions, and architecture meetings. - Design, develop, and document solutions to meet technical requirements, including the subscriber model and data flow between SFMC and other systems. - Support the development team in executing technical design and customizing the platform. **Qualifications Required:** - Bachelor's degree in a discipline related to functional work or role with 8-10 years of relevant work experience. - Minimum 2 years of experience on Salesforce Marketing Cloud or other SFMC platforms. - Experience in a technical leadership role designing, building, and executing complex automated email campaigns in Salesforce Marketing Cloud. - SFMC Email Specialist/Consultant/Developer Certifications strongly preferred. - Extensive experience with all primary elements of Marketing Cloud. - Knowledge of API integration with CRM platforms and web properties. - Development experience using HTML/CSS, MJML, Amp-script, Java, JavaScript, jQuery, SQL. - Hands-on experience with email and landing page development, including templates, modular and responsive design. In addition to the above responsibilities and qualifications, it is important to note that the company, Social Beat, has received numerous awards from Google, ET Brand Equity, Foxglove, Digies, Advertising Club of Madras, and Advertising Club of Bangalore. They have also been recognized as one of the Fastest Growing Agencies by Agency Reporter.,