Salesforce Marketing Cloud Developer

Preferred candidate profile

CRM- Salesforce marketing cloud developer

Role & responsibilities

• 5-10 years of hands-on development experience with Salesforce Marketing Cloud
  • Proficient in AMPscript, Server-Side JavaScript (SSJS), HTML/CSS, and SQL• Strong experience with Journey Builder, Automation Studio, Email Studio, and Content Builder• Experience working with REST/SOAP APIs for data integrations• Familiarity with Data Extensions, Subscriber Lists, and Contact Models
• Knowledge of marketing concepts such as segmentation, lead nurturing, and lifecycle marketing
  • Comfortable with agile development, version control (Git), and deployment processes• Design and implement automated marketing journeys using Journey Builder and Automation Studio.
• Build and customize email templates, landing pages, and web forms using AMPscript, HTML, CSS, and JavaScript.
  • Develop and maintain SQL queries within SFMC's data extensions for audience segmentation and data management.• Integrate SFMC with Salesforce Sales/Service Cloud or external platforms via APIs and connectors.• Ensure cross-channel personalization across email, SMS, push notifications, and web.• Set up and manage triggered sends, transactional emails, and event-based automations.• Monitor and optimize campaign performance metrics (open rates, CTRs, bounce rates, etc.).• Maintain data hygiene, privacy, and compliance (GDPR, CAN-SPAM).• Collaborate with CRM, digital marketing, and analytics teams for campaign delivery and reporting

If you're open to exploring this, please let me know.

ankur.sharma@ubconsulting.in

9001513258

(Sr. HR - Talent Acquisition)

Unlock Business Consulting India