Salesforce Marketing Cloud Developer

4 - 10 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Salesforce Marketing Cloud Developer at Quadrantech, your role will involve supporting complex marketing automation across multiple business units. You will be responsible for developing and maintaining marketing automation in SFMC, building and optimizing email and mobile campaigns, integrating SFMC with external systems, configuring and managing MobileConnect, creating and enhancing Marketing Cloud Personalization campaigns, monitoring email deliverability, and maintaining technical documentation. Key Responsibilities: - Develop and maintain marketing automation in SFMC including Email Studio, Journey Builder, Automation Studio, Contact Builder, and MobileConnect. - Build and optimize email and mobile campaigns using AMPscript and SQL for dynamic personalization and segmentation. - Integrate SFMC with external systems via REST/SOAP APIs and troubleshoot data sync or automation issues. - Configure and manage MobileConnect, ensuring opt-in/opt-out compliance and integration with third-party tools. - Create and enhance Marketing Cloud Personalization campaigns for real-time engagement. - Monitor email deliverability, resolve technical issues, and maintain data hygiene across extensions and SendLogs. - Maintain accurate technical documentation for integrations, automations, and workflows. Required Skills & Qualifications: - Hands-on experience with SFMC tools, AMPscript, SQL, and API integrations (REST/SOAP). - Experience in Marketing Cloud Personalization (MCP) and MobileConnect configuration and optimization. - Strong problem-solving and debugging abilities within complex SFMC setups. - Understanding of email compliance (GDPR, CAN-SPAM) and deliverability best practices. - Bachelors degree in IT, Computer Science, or related field. Preferred Skills: - Salesforce certifications such as Marketing Cloud Developer or Email Specialist. - Experience with Osano or consent management tools. Soft Skills: - Strong technical problem-solving and analytical mindset. - Excellent collaboration and communication skills. - Adaptable and detail-oriented with a focus on data quality and compliance.,

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