Posted:23 hours ago|
Platform:
Hybrid
Full Time
We are looking for an experienced Salesforce Marketing Cloud Specialist who can lead end-to-end marketing automation initiatives, manage multi-channel campaigns, and collaborate with cross-functional teams to drive personalized customer engagement. The ideal candidate should have hands-on experience across SFMC modules, strong technical capability, and a deep understanding of digital marketing strategies.
Design, build, and optimize Marketing Cloud journeys, automations, and campaigns.
Develop and execute personalized, multi-channel marketing campaigns (Email, SMS, Push, Social, Web).
Build SQL queries within Marketing Cloud for segmentation and data management.
Integrate Marketing Cloud with Salesforce CRM and other external systems.
Manage data extensions, contact models, and subscriber lists for targeted campaigns.
Monitor campaign performance and provide actionable insights through analytics and reporting.
Ensure compliance with data privacy regulations and internal policies.
Collaborate with marketing, sales, and technical teams to align business needs with platform capabilities.
Troubleshoot campaign issues, resolve technical problems, and optimize processes.
Solid understanding of data modeling, segmentation, and campaign workflows.
Experience working with Salesforce CRM and Contact model.
Strong analytical and problem-solving skills with attention to detail.
Excellent communication and collaboration skills.
Salesforce Marketing Cloud Email Specialist
Salesforce Marketing Cloud Administrator / Consultant
Salesforce Marketing Cloud Developer (Added advantage)
Infobeans
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