Sales research analyst

As a Sales Research Analyst at our company, you will play a pivotal role in supporting our sales strategy through in-depth market analysis, customer identification, and data-driven decision-making. Your keen analytical mindset, exceptional research skills, and passion for the road sweeping and cleaning industry will be instrumental in driving our sales team towards success. Your responsibilities will include conducting comprehensive market research to identify trends, opportunities, and competitive landscapes across various industries. By analyzing market data, you will pinpoint areas for growth and expansion, providing valuable insights to our sales and marketing teams. Additionally, you will be tasked with identifying and profiling potential customers, segmenting them based on relevant criteria, and maintaining a robust database of leads and customer contacts. Supporting the sales team, you will prepare detailed reports, presentations, and proposals for prospective clients, offering data-driven insights to shape effective sales strategies. By collaborating closely with our marketing team, you will align sales efforts with marketing campaigns and initiatives, ensuring a cohesive approach towards achieving our sales goals. Keeping a close eye on competitors, you will monitor their products, pricing strategies, and sales tactics, enabling the sales team to position our products effectively in the market. Your role will also involve managing sales and customer data within our CRM system, generating regular reports on sales performance, market trends, and customer feedback. Through collaboration with product development and marketing teams, you will stay informed about product features, share insights, and support promotional activities. Your active participation in sales meetings and strategy sessions will be crucial in providing research-based recommendations for continuous improvement. To excel in this role, you should hold a Bachelor's degree in Business, Marketing, Economics, or a related field, along with proven experience in market research or sales analysis. Strong analytical skills, proficiency in using market research tools and CRM systems, excellent communication abilities, and a detail-oriented approach are essential. Your ability to work both independently and collaboratively in a dynamic environment, coupled with a passion for the road sweeping and cleaning industry, will set you up for success in this position.,