Sales Representative – Laboratory, Medical & Surgical Equipment

Profile Summary

Dynamic and results-driven sales professional specializing in laboratory, medical, and surgical equipment. Adept at building strong client relationships, understanding technical product specifications, and driving revenue growth in the healthcare and scientific sectors. Demonstrates a consultative approach to sales, excellent communication skills, and a passion for supporting laboratories and medical institutions with high-quality solutions.

Key Responsibilities

• Identify and target potential customers in the laboratory, medical, and healthcare sectors.
• Develop and execute effective sales strategies to achieve and exceed sales targets.
• Build and maintain long-term relationships with clients, ensuring high satisfaction and loyalty.
• Provide in-depth product knowledge and technical expertise to customers.
• Prepare and deliver compelling sales presentations and product demonstrations.
• Negotiate terms and close sales deals with hospitals, clinics, research labs, and distributors.
• Collaborate with the marketing team to generate leads and support promotional initiatives.
• Stay updated on industry trends, market conditions, and competitor activities.
• Maintain accurate records of sales activities and customer interactions.

Required Qualifications

• Bachelor’s degree in Life Sciences, Business, or a related field.
• 2+ years of experience in laboratory or medical equipment sales preferred.
• Strong understanding of scientific equipment and technical product features.
• Proficiency with CRM software and Microsoft Office Suite.
• Excellent verbal and written communication skills.
• Strong negotiation, presentation, and relationship-building abilities.
• Self-motivated, results-oriented, and able to work independently or as part of a team

Professional Development

• Industry certifications in medical or laboratory sales (preferred).
• Ongoing training in new product lines, compliance, and market developments.

Personal Attributes

• Outgoing, confident, and persuasive.
• Persistent and self-motivated.
• Analytical thinker with strong planning and organizational skills.
• Adaptable to changing market and client needs.