Sales & Marketing Executive

Job Highlights

• Dynamic marketing professional with expertise in

  B2B Lead Generation, SEO/SEM, Digital Marketing, Social Media Handling & Market Research.

• Ability to design digital marketing strategies and support business development initiatives.

Role Overview

Marketing Swiss Army Knife

Position Details

Department:

Preferred Qualifications

• Digital Marketing Certification/Diploma from a recognized institute
• MBA/PGDM in Marketing / BBA/BMS in Marketing
• Graduate or Postgraduate in relevant field

What We Offer

• Learning:

  Direct mentorship from Directors

• Growth:

  Fast-track path to Marketing Head role

• Impact:

  Opportunity to shape marketing strategy from scratch

• Culture:

  People-centric, innovation-driven, women-friendly environment

Soft Skills

• Excellent verbal & written communication
• Self-starter mindset
• Quick learning & adaptability
• Strong networking & relationship-building abilities
• Data-driven decision-making

Technical Skills

• Lead Generation
• Digital Marketing

• Social Media Marketing
• Employer Branding
• B2B & technical content writing
• Canva/Figma designing
• SEO/SEM
• Email Marketing Tools
• CRM (Zoho / Thunderbird / SalesQL / Apollo preferred)
• Google Analytics & Social Media Analytics
• Tracking & optimizing digital metrics

Key Responsibilities

1. Business Development & Sales Support (40%)

• Field Sales & Marketing
• Identify & reach out to potential B2B leads
• Qualify leads generation
• Execute sales with marketing content
• Maintain CRM and track pipeline
• Achieve monthly lead-generation targets

2. Social Media & Digital Marketing (40%)

• Execute Digital Marketing and social media strategy through campaigns, emails, and outreach
• Run targeted social media campaigns
• Manage company social media presence with industry-related insights
• Track & optimize social media performance metrics

3. Content Creation & Brand Management (10%)

• Create engaging content for LinkedIn, X (Twitter), and blogs

• Design visual creatives using Canva/Figma
• Write technical blogs and product collaterals
• Maintain brand consistency across channels

4. Strategic Outreach (10%)

• Explore branding opportunities at events, conferences
• Build relationships with industry media
• Coordinate webinars and virtual events

Key Skills

• B2B Digital Marketing
• Lead Generation
• Presales
• Email Marketing Tools
• Customer Relationship Management.