Customer engagement: Identifies potential customers, builds relationships, and presents products or services to them. Sales strategy: Researches and analyzes the market to develop and manage the organization's overall sales strategy. Relationship management: Maintains relationships with existing clients and serves as the main point of contact. Sales execution: Makes cold calls, conducts meetings, and negotiates deals to close sales. Reporting and analysis: Keeps accurate records of sales, analyzes sales data, and prepares reports on performance and market trends. Product expertise: Develops strong product knowledge to effectively recommend solutions to customers.

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Sales Executive