Sales Engineer

Job Description – Sales Engineer (Construction Equipment)

Position Title: Sales Engineer

Industry: Construction Equipment (Cranes, Forklifts, Backhoe Loaders)

Company Profile: We are the largest dealers for Escorts Kubota Cranes and Backhoe Loader variants, offering sales, service, and parts support across the region.

Qualification: Diploma in Mechanical Engineering (DME) / B.E. (Mechanical/Automobile)

Experience: 2–6 years in construction/heavy equipment sales

Roles & Responsibilities:

• Promote and sell Escorts Kubota cranes and backhoe loader variants in the assigned territory.

• Identify and develop new customers across contractors, rental companies, infrastructure firms, and industrial sectors.

• Achieve monthly/quarterly/annual sales targets.

• Conduct product demos and operator training for customer teams.

• Prepare proposals, quotations, and negotiate terms of sale.

• Maintain customer relationships and ensure repeat business.

• Provide competitor feedback and market intelligence to management.

• Work closely with service and parts departments to ensure customer satisfaction.

Key Skills:

• Strong knowledge of construction equipment.

• Sales negotiation and closing skills.

• Customer relationship management.

• Market mapping and competitor awareness.

• • Communication and presentation skills.