Sales Analyst

Responsibilities:

Data Analysis & Reporting:

• Analyze sales data to identify trends, patterns, and performance gaps.
• Prepare daily, weekly, and monthly sales reports for leadership and cross-functional teams.
• Track KPIs such as revenue, conversion rates, pipeline growth, customer retention, and product performance.

Sales Performance Optimization:

• Provide insights to improve sales strategies, processes, and forecasting accuracy.
• Work closely with sales teams to evaluate performance against targets and recommend areas of improvement.
• Support pricing analysis, discount evaluations, and profitability assessments.

Forecasting & Planning:

• Assist in developing sales forecasts using historical data, market trends, and pipeline metrics.
• Collaborate with business development, marketing, and finance teams to support annual and quarterly planning.

CRM & Tools Management:

• Maintain and update CRM systems with accurate sales data.
• Ensure data cleanliness, consistency, and optimization within sales tools and dashboards.
• Build and enhance automated dashboards using Excel, Power BI, or similar tools.

Market & Competitor Analysis:

• Conduct competitive analysis to provide insights into market positioning and opportunities.
• Support strategic decisions by analyzing customer behavior and market shifts.

Cross-Functional Collaboration:

• Partner with sales, marketing, finance, and operations teams to support business objectives.
• Provide analytical support for sales campaigns, product launches, and business initiatives.