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Rupa And Company Limited

8 Job openings at Rupa And Company Limited
Graphic Designer

Kolkata, West Bengal, India

0 years

None Not disclosed

On-site

Full Time

Company Description Rupa And Company Limited is India’s largest selling knitwear brand, providing a wide range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company, which started as a vision of three entrepreneurs, has grown into a prominent fashion-forward brand with a significant presence across the nation. Rupa is the largest manufacturer of Inner and Casual Wear in India, offering an array of products under various brands for men and women, including Frontline, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Known for quality and durability, Rupa's brands cater to all sections of society, providing options from economy to super-premium categories. Role Description This is a full-time on-site role for a Graphic Designer based in Kolkata. The Graphic Designer will be responsible for creating visual concepts, using software to design and refine graphics and branding materials. Day-to-day tasks include developing and executing design projects, collaborating with the marketing team to create social media promotional materials, and ensuring brand consistency across all designs. The role also involves staying updated on industry trends to produce innovative and visually appealing designs. Qualifications Proficiency in Graphics and Graphic Design Brand designs for Social Media and other digital platforms Strong Visualization skill Creative and detail-oriented mindset Excellent communication and teamwork abilities Knowledge of design software such as Adobe Creative Suite Bachelor's degree in Graphic Design, Fine Arts, or related field

Brand Manager

Greater Kolkata Area

8 years

None Not disclosed

On-site

Full Time

𝐖𝐞 𝐚𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠! #Branding #BrandMarketing #ATL #BTL #Abovethelinemarketing #Belowthelinemarketing #DigitalMarketing #brandactivation #brandcommunication #brandmarketingcampaigns #outdoormarketing 𝐑𝐨𝐥𝐞 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧: This is a full-time, on-site role for Brand Manager position based out of Kolkata. 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: 8+ years Experience in Brand Marketing campaigns Own and drive brand strategy, equity, and consumer positioning across categories Conduct and act upon market research, brand health studies, and consumer insights Develop product GTM frameworks in collaboration with category and product teams Partner with creative, media, and research agencies to ensure brand consistency 𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧: Graduate in any discipline/MBA preferred. 𝐊𝐞𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬: Brand positioning and consumer insights Devise innovative growth strategies, develop and execute 360 degree marketing plans. Lead brand campaigns from ideation to execution including ATL, BTL, and digital. Translate brand elements into plans and go-to-market strategies. Establish performance specifications, cost and price parameters, market applications, and sales estimates. Measure and report performance of all marketing campaigns, and assess ROI Monitor market trends, research consumer markets, and competitors' activities. Monitor product distribution and consumer reactions. Align the company around the brand's direction, choices and tactics. Ability to develop brand and marketing strategies. Branding & Sales Promotions activities for PAN India. Interested candidates, please share your updated resume at olimita.hr@rupa.co.in & piyali.hr@rupa.co.in

Digital Marketing Manager

Greater Kolkata Area

8 - 15 years

None Not disclosed

On-site

Full Time

𝐖𝐞 𝐚𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #digitalmarketing #socialmediamarketing #digitalcampaign #metamarketing #onlinemarketing #googleanalytics #performancemarketing #SEO #ppc #Emailmarketing 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 Rupa And Company Limited is India’s largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. 𝐑𝐨𝐥𝐞 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 This is a full-time on-site role for a Digital Marketing Manager located in Kolkata. The Digital Marketing Manager will be responsible for social media marketing, lead generation, marketing strategies, web analytics, and overall digital marketing efforts to enhance the brand's online presence and drive engagement. 𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧: MBA/Certification in Digital Marketing or Digital Marketing courses preferred. A minimum of 8-15 years of experience in the field of Digital Marketing preferred. 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬 1. Content management on social media and running paid campaigns for Meta. 2. Reports on social media analysis, Google Analytics, and campaign case studies. 3. Local store visits, and shopping ads on Meta. 4. Influencer campaigns for Instagram. 5. Keyword research for SEO and meta descriptions for the website. 6. WhatsApp paid promotion and verification. 7. Paid campaigns on video views and engagement. 8. Email marketing campaign-wise. 9. Meta shopping catalog monitoring. 10. Planning and coordination for digital banners on 3rd party apps and websites. 11. QR code creation for website URLs and pages. 12. Google search ads. Editorial Calendar and campaign plans for Facebook, Instagram, LinkedIn, and YouTube. 13. Coordination with vendors for website integration, ORM tools, and other platforms. 14. In-depth display, Pmax, discover, and local store visit campaigns on Google. 15. Budgeting and campaign strategizing for digital. 16. Interactive digital ads and website innovation. Interested candidates, please share your updated resume at olimita.hr@rupa.co.in & piyali.hr@rupa.co.in

Business Head

Mumbai, Maharashtra, India

15 years

None Not disclosed

On-site

Full Time

𝐖𝐞 𝐚𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #businessdevelopment #zonalsales #channelsales #distributionsales #seniorsaleshead #saleshead #businesshead #dealer&distributionnetwork #fmcg #textile 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 Rupa And Company Limited is India’s largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. Area Exposures (Area of Operations) This is a full-time role for a Business Head - General Manager position for our Rupa - Colors division based out of Mumbai (would be looking after West region) and will be responsible for North & South region simultaneously. Role Requirement Education: MBA/PGDM in Marketing is preferred. Experience: Minimum 15 years of experience in Channel and Distribution Sales , with mandatory experience in the West Zone and additional experience in either the North or South Zone of India. Geographic Exposure: Candidates must have managed at least two geographical zones in India. Industry Preference: Experience in FMCG , Textile , or Apparel industries is highly desirable. Distribution Expertise: Strong understanding of wholesale and dealer distribution networks . Revenue Responsibility: Proven track record of handling substantial turnover through channel and distribution networks. Current Role Level: The incumbent should currently be at a Senior Manager level or above . Roles & Responsibilities Managing superlative growth by expanding the market for RUPA products. Developing and implementing sales strategies for increase of market share and profitability on sustainable basis in line with Annual Business Plan (ABP). Develop and maintain an efficient distribution network to ensure the comprehensive availability of company’s products and services across the region to achieve or exceed the sales targets To direct the Sales team and establish sales targets brand wise, pack wise as per ABP, help them in breaking the same geographically, monthly, weekly & daily targets. To motivate & direct Sales team to establish coverage, distribution and display objectives to meet sales targets. Establish and ensure that all sales administration procedures relating to the region are properly implemented to support the sales teams in their efforts to accomplish the sales targets To analyze stock movement/availability. Help business head in developing long term pricing strategy to maximize variable margin through product/ territory/ pack mix decisions. Have a clear focus on new channels to build Distribution channel, Visibility and volumes. Co-ordinate and follow up with logistics and supply chain to ensure that adequate inventory stock of product is maintained for the business in order to meet the sales delivery schedules and provide the distributors with superior levels of service and meet the needs of the customer Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region. Work out a training calendar for all players in the Sales Organization and implement the same. Responsible for expansion of CSD sales. cost optimization & Market expansion while increasing Market share having ultimate objective to achieve Turnover & Profitability. Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region & implement local sales promotion in consultation with marketing. Interested candidates, please share your updated resume at olimita.hr@rupa.co.in & piyali.hr@rupa.co.in

Area Sales Manager

Maharashtra, India

15 years

None Not disclosed

On-site

Full Time

𝐖𝐞 𝐚𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #businessdevelopment #zonalsales #channelsales #distributionsales #seniorsaleshead #saleshead #businesshead #dealer&distributionnetwork #fmcg #textile 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 Rupa And Company Limited is India’s largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. Area Exposures (Area of Operations) This is a full-time role for a Business Head - General Manager position for our Rupa - Colors division based out of Mumbai (would be looking after West region) and will be responsible for North & South region simultaneously. Role Requirement Education: MBA/PGDM in Marketing is preferred. Experience: Minimum 15 years of experience in Channel and Distribution Sales , with mandatory experience in the West Zone and additional experience in either the North or South Zone of India. Geographic Exposure: Candidates must have managed at least two geographical zones in India. Industry Preference: Experience in FMCG , Textile , or Apparel industries is highly desirable. Distribution Expertise: Strong understanding of wholesale and dealer distribution networks . Revenue Responsibility: Proven track record of handling substantial turnover through channel and distribution networks. Current Role Level: The incumbent should currently be at a Senior Manager level or above . Roles & Responsibilities Managing superlative growth by expanding the market for RUPA products. Developing and implementing sales strategies for increase of market share and profitability on sustainable basis in line with Annual Business Plan (ABP). Develop and maintain an efficient distribution network to ensure the comprehensive availability of company’s products and services across the region to achieve or exceed the sales targets To direct the Sales team and establish sales targets brand wise, pack wise as per ABP, help them in breaking the same geographically, monthly, weekly & daily targets. To motivate & direct Sales team to establish coverage, distribution and display objectives to meet sales targets. Establish and ensure that all sales administration procedures relating to the region are properly implemented to support the sales teams in their efforts to accomplish the sales targets To analyze stock movement/availability. Help business head in developing long term pricing strategy to maximize variable margin through product/ territory/ pack mix decisions. Have a clear focus on new channels to build Distribution channel, Visibility and volumes. Co-ordinate and follow up with logistics and supply chain to ensure that adequate inventory stock of product is maintained for the business in order to meet the sales delivery schedules and provide the distributors with superior levels of service and meet the needs of the customer Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region. Work out a training calendar for all players in the Sales Organization and implement the same. Responsible for expansion of CSD sales. cost optimization & Market expansion while increasing Market share having ultimate objective to achieve Turnover & Profitability. Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region & implement local sales promotion in consultation with marketing. Interested candidates, please share your updated resume at olimita.hr@rupa.co.in & piyali.hr@rupa.co.in

Area Sales Manager

, , India

15 - 17 years

INR Not disclosed

On-site

Full Time

???????? ???????????? ????????????????????????! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #businessdevelopment #zonalsales #channelsales #distributionsales #seniorsaleshead #saleshead #businesshead #dealer&distributionnetwork #fmcg #textile ???????????????????????????? ???????????????????????????????????????????? Rupa And Company Limited is Indias largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. Area Exposures (Area of Operations) This is a full-time role for a Business Head - General Manager position for our Rupa - Colors division based out of Mumbai (would be looking after West region) and will be responsible for North & South region simultaneously. Role Requirement Education: MBA/PGDM in Marketing is preferred. Experience: Minimum 15 years of experience in Channel and Distribution Sales , with mandatory experience in the West Zone and additional experience in either the North or South Zone of India. Geographic Exposure: Candidates must have managed at least two geographical zones in India. Industry Preference: Experience in FMCG , Textile , or Apparel industries is highly desirable. Distribution Expertise: Strong understanding of wholesale and dealer distribution networks . Revenue Responsibility: Proven track record of handling substantial turnover through channel and distribution networks. Current Role Level: The incumbent should currently be at a Senior Manager level or above . Roles & Responsibilities Managing superlative growth by expanding the market for RUPA products. Developing and implementing sales strategies for increase of market share and profitability on sustainable basis in line with Annual Business Plan (ABP). Develop and maintain an efficient distribution network to ensure the comprehensive availability of companys products and services across the region to achieve or exceed the sales targets To direct the Sales team and establish sales targets brand wise, pack wise as per ABP, help them in breaking the same geographically, monthly, weekly & daily targets. To motivate & direct Sales team to establish coverage, distribution and display objectives to meet sales targets. Establish and ensure that all sales administration procedures relating to the region are properly implemented to support the sales teams in their efforts to accomplish the sales targets To analyze stock movement/availability. Help business head in developing long term pricing strategy to maximize variable margin through product/ territory/ pack mix decisions. Have a clear focus on new channels to build Distribution channel, Visibility and volumes. Co-ordinate and follow up with logistics and supply chain to ensure that adequate inventory stock of product is maintained for the business in order to meet the sales delivery schedules and provide the distributors with superior levels of service and meet the needs of the customer Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region. Work out a training calendar for all players in the Sales Organization and implement the same. Responsible for expansion of CSD sales. cost optimization & Market expansion while increasing Market share having ultimate objective to achieve Turnover & Profitability. Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region & implement local sales promotion in consultation with marketing. Interested candidates, please share your updated resume at [HIDDEN TEXT] & [HIDDEN TEXT] Show more Show less

Head of Retail

Greater Kolkata Area

15 years

None Not disclosed

On-site

Full Time

𝐖𝐞 𝐚𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #EBOHead #Retail Head # EBO Operation #COFO #FOFO #Retailsale#Retail business#Retailopration#EBOs 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 Rupa And Company Limited is India’s largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. This is a full-time role for a Retail Head - position looking after PAN India EBO operation Experience: Minimum 15 years of experience in Retail Sales , The EBO Retail Head oversees and manages Exclusive Brand Outlets (EBOs) within the textile/ Fashion industry, ensuring their success and profitability. This role demands strong leadership, strategic planning, and operational skills. Role Requirement Education: MBA/PGDM in Marketing is preferred. Experience: Minimum 15 years of experience in Retail Sales , The EBO Retail Head oversees and manages Exclusive Brand Outlets (EBOs) within the textile industry, ensuring their success and profitability. This role demands strong leadership, strategic planning, and operational skills. Job Location - Kolkata Key Responsibilities: 1. Strategic Planning : Develop and implement strategic plans for the to expand EBO network in alignment with company objectives. Identify new business opportunities for opening new FOFO & COFO stores across pan India. Identify market trends, consumer preferences, and competition to drive business growth. 2. Outlet Operations Management: Oversee day-to-day operations, ensuring compliance with company policies and standards. Monitor inventory, sales performance, and profitability. Implement effective visual merchandising strategies to enhance the customer experience. Team Leadership and Development: Recruit, train, and mentor store staff to deliver exceptional customer service and meet sales targets. Set performance goals and provide regular feedback to maintain motivation and productivity. Foster a positive work culture that encourages teamwork and continuous improvement. Sales and Marketing: Develop and execute sales strategies to maximize revenue. Collaborate with the marketing team on promotional campaigns and events. Analyze sales data and customer feedback to drive innovation and improvement. 5. Financial Management: Prepare budgets and forecasts, monitoring expenses and revenue. Optimize operations while maintaining quality standards. Take corrective actions to achieve profitability goals. 6. Customer Relationship Management: Build strong relationships with customers, ensuring high satisfaction and loyalty. Address customer complaints promptly and effectively. Collect and analyze feedback to improve products and services. Qualifications and Skills: Bachelor's degree in Business Administration, Marketing, or related field; Master's degree preferred. Proven experience 15 YRS in retail management, particularly in EBO operations within the textile industry. Strong leadership skills with the ability to motivate teams and achieve goals. Excellent communication, negotiation, and interpersonal skills. Analytical mindset with the ability to make informed decisions. Results-oriented with a passion for driving business growth. Proficiency in Microsoft Office and retail management software. Interested candidates, please share your updated resume at olimita.hr@rupa.co.in & piyali.hr@rupa.co.in

Head of Retail

Kolkata, West Bengal, India

15 - 17 years

INR Not disclosed

On-site

Full Time

???????? ???????????? ????????????????????????! #WeareHiring #Jobopportunity #Jobvacancy #jobalert #EBOHead #Retail Head # EBO Operation #COFO #FOFO #Retailsale#Retail business#Retailopration#EBOs ???????????????????????????? ???????????????????????????????????????????? Rupa And Company Limited is Indias largest selling knitwear brand, offering a range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company has a strong brand presence across the nation with popular brands like Frontline, Colors, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa brands are known for quality, durability, and catering to various segments of society. This is a full-time role for a Retail Head - position looking after PAN India EBO operation Experience: Minimum 15 years of experience in Retail Sales , The EBO Retail Head oversees and manages Exclusive Brand Outlets (EBOs) within the textile/ Fashion industry, ensuring their success and profitability. This role demands strong leadership, strategic planning, and operational skills. Role Requirement Education: MBA/PGDM in Marketing is preferred. Experience: Minimum 15 years of experience in Retail Sales , The EBO Retail Head oversees and manages Exclusive Brand Outlets (EBOs) within the textile industry, ensuring their success and profitability. This role demands strong leadership, strategic planning, and operational skills. Job Location - Kolkata Key Responsibilities: 1. Strategic Planning : Develop and implement strategic plans for the to expand EBO network in alignment with company objectives. Identify new business opportunities for opening new FOFO & COFO stores across pan India. Identify market trends, consumer preferences, and competition to drive business growth. 2. Outlet Operations Management: Oversee day-to-day operations, ensuring compliance with company policies and standards. Monitor inventory, sales performance, and profitability. Implement effective visual merchandising strategies to enhance the customer experience. Team Leadership and Development: Recruit, train, and mentor store staff to deliver exceptional customer service and meet sales targets. Set performance goals and provide regular feedback to maintain motivation and productivity. Foster a positive work culture that encourages teamwork and continuous improvement. Sales and Marketing: Develop and execute sales strategies to maximize revenue. Collaborate with the marketing team on promotional campaigns and events. Analyze sales data and customer feedback to drive innovation and improvement. 5. Financial Management: Prepare budgets and forecasts, monitoring expenses and revenue. Optimize operations while maintaining quality standards. Take corrective actions to achieve profitability goals. 6. Customer Relationship Management: Build strong relationships with customers, ensuring high satisfaction and loyalty. Address customer complaints promptly and effectively. Collect and analyze feedback to improve products and services. Qualifications and Skills: Bachelor&aposs degree in Business Administration, Marketing, or related field; Master&aposs degree preferred. Proven experience 15 YRS in retail management, particularly in EBO operations within the textile industry. Strong leadership skills with the ability to motivate teams and achieve goals. Excellent communication, negotiation, and interpersonal skills. Analytical mindset with the ability to make informed decisions. Results-oriented with a passion for driving business growth. Proficiency in Microsoft Office and retail management software. Interested candidates, please share your updated resume at [HIDDEN TEXT] & [HIDDEN TEXT] Show more Show less

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