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Youtag Infotech Private Limited
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Product Marketing

Product Marketing

Youtag Infotech Private Limited

0 years

0 Lacs

dhaka bihar india

Posted:1 day ago| Platform:

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Skills Required

marketing pricing analyze strategies design content test copywriting analytics communication

Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for a Product Marketing Manager to lead our outbound marketing activities. Youll be responsible for presenting our products in ways that will strengthen our brand and boost sales.For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies.Your goal will be to develop and implement the most profitable plans to position and promote our products.

Responsibilities

Study company products
Translate technical details into benefits for the user
Follow and analyze market trends to position products
Develop product marketing strategies (pricing, advertising, product launching)
Craft compelling messages across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies
Test marketing product features, releases and ad copy
Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Requirements And Skills

Proven experience as a Product Marketing Manager, Brand Manager or similar role
Background in design and copywriting is a plus
Experience in market analysis
Familiar with product marketing tactics (e.g. integrated marketing campaigns)
Working knowledge of web analytics tools (Google Analytics, WebTrends)
Excellent communication skills
Keen eye for detail
Creativity
Analytical mind and strong quantitative skills
BSc/BA in Marketing, Communications or similar field

This job is provided by Shine.com

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Product Marketing