Product Marketing Manager - Education K12

Job Title

Location

Client

Company Overview

Join a leading global provider ofcreative software and solutionsas part of theEducation K-12 Product Marketing team, dedicated to empowering students to be lifelong creators. The team drives safe adoption of creative tools in K-12 environments, focusing on product launches, go-to-market strategies, partnerships, digital campaigns, adoption programs, and cross-functional collaboration.

About the Role

We are seeking aProduct Marketing Manager (PMM) Education, Indiato shape the growth and success ofK-12 education products and solutionsin the region. This strategic role involves working closely with educators, administrators, students, and internal teams to highlight the value of creativity and digital innovation in education.

Key Responsibilities

• Research and analyzecustomer segments, needs, and behaviorsto identify impactful use cases.
• Develop tailoredmarketing strategies, content, sales collateral, and campaignsfor the education market.
• Collaborate withK-12 stakeholders(teachers, students, administrators) and cross-functional teams.
• Manageproduct priorities and campaign executionto drive adoption and engagement.
• Lead initiatives such ascustomer advisory boards, advocacy programs, and field enablement.
• Drive adoption throughstrategic initiatives, partnerships, and digital marketing campaigns.
• Measure and reportcampaign performanceusing analytics and data-driven insights.

Qualifications

• 7+ years of experiencein product marketing, education technology, or related roles.
• MBA preferredwith strong strategic and analytical skills.
• Background inEdTech, product management, or marketingwithin schools or enterprise education.
• Proven track record withresearch-based, data-driven product marketing.
• Strong expertise incustomer and stakeholder research, persona building, and user testing.
• Knowledge ofdigital marketing channels, analytics tools, and real-time engagement strategies.
• Excellentcommunication, project management, and collaboration skills.
• Experience in creating impactfulfield enablement and marketing collateral.

Note

1. Applications will only be accepted through the ATS link provided above. Profiles shared through other means will not be considered.

2. Prolegion does not charge any fee from candidates at any stage. If anyone approaches you for money in exchange for this opportunity, treat it as fraud and report it to us immediately.