Product Manager

Key Responsibilities:

• Competitor Analysis:

• Review direct and indirect competitors websites, offers, and marketing incentives to stay competitive.

• Product Listing and Collection Creation:

• Learn how to create new product listings in Shopify and create new collections.

• Metrics Monitoring:

• Monitor and review core metrics like Single Item (SI) conversion rates, Average Order Value (AOV), and others to assess performance.

• Sales Boosting:

• Boost month-over-month sales for individual items by implementing strategies.

• Product Positioning:

• Understand the positioning for Single Item (SI) products and identify top-selling categories.

• Email and SMS Strategy:

• Review and optimize the Email and SMS strategy specifically for Single Item (SI) sales.

• Cross-Department Collaboration:

• Collaborate with Media Buyers, Ads teams, and other departments to understand current processes for Single Items, particularly around new item launches.

• Bundle Promotion:

• Implement and promote more bundle options on Single Item Product Detail Pages (PDPs).